Standard Innovation Corporation
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Standard Innovation Corporation® has dedicated itself to transforming the lives of couples in committed relationships by helping them increase intimacy and sexual satisfaction through the sharing of greater fun and pleasure.

That dedication to innovation has resulted in the development of the We-Vibe®, the world's number #1 vibrator for couples. Used by over 2 million people, the We-Vibe® is on every continent and in over 50 countries, available through thousands of drug stores, luxury boutiques and adult stores.

Learn More about Standard Innovation Corporation






In the News

  • We-Vibe wins big at Adultex Awards

    We-Vibe 3 is the Best Selling Pleasure Product and Thrill by We-Vibe is the Most Innovative Pleasure Product 

     
     

    May 7, 2013— OTTAWA, ONTARIO — We-Vibe® took home two top industry awards at the 2013 Adultex Awards in Queensland, Australia. We-Vibe® 3 is the Best Selling Pleasure Product and Thrill by We-Vibe™ is the Most Innovative Pleasure Product. The win marks the tenth industry award for the We-Vibe product line and the third prize for the recently introduced Thrill by We-Vibe.

    “Being recognized by the industry for creating the top-selling and most innovative products makes me incredibly proud of what we at We-Vibe have created,” says CEO Danny Osadca. “The We-Vibe team works extremely hard to invent and bring to market the highest quality, most stimulating pleasure products. Thank you retailers, distributors and Adultex for recognizing our hard work.”

    We-Vibe is a global sensation, with over 2 million couples in more than 50 countries sharing the vibe. The game-changing We-Vibe redefined the adult couples product category when it was commercially introduced five years ago. Worn while making love, We-Vibe is the No. 1 selling couples vibrator in the world. We-Vibe 3 comes with a convenient, one-button wireless remote, two powerful motors and a discreet travel case that doubles as a charging base.

    Thrill by We-Vibe, the solo-use clitoral and G-spot vibrator, has garnered numerous accolades since its debut last fall. In addition to the Adultex Award, Thrill was awarded Highest Potential Product at eroFame 2012 in Germany and Powered Pleasure Product of the Year at XBIZ 2013 in Los Angeles. Thrill by We-Vibe features a contoured handle that allows women full control of pace, pressure and friction. Retailers can watch the latest sales training video for Thrill by We-Vibe at
    we-vibe.com/thrill-demo.

    Adultex is the Southern Hemisphere’s largest gathering of adult industry manufacturers and retailers. Australia’s premier adult product distributor, Calvista, organizes the annual Adultex expo in Queensland. With over 20 years’ experience, Calvista supplies the world’s leading adult brands to the strong and growing Australian, New Zealand and South East Asian markets.

    About We-Vibe®

    We-Vibe products come in two top-selling sexual health and wellness lines: Couples and Solo. Couples can share the pleasure of enhanced intimacy and sexual satisfaction with We-Vibe® II and We-Vibe® 3. Worn while making love, We-Vibe is the No. 1 selling couples vibrator in the world. Available in over 50 countries, We-Vibe helps more than 2 million couples come together. Touch by We-Vibe™, Tango by We-Vibe™ and Thrill by We-Vibe™ make up the innovative Solo line. All We-Vibe products share the highest quality components and are body safe and eco friendly. We-Vibe is from Standard Innovation® Corp., a Canadian company dedicated to shaping the future of sexual health and wellness.

    –30–

    Contact:
    Denny Alexander
    Communications Manager
    Email: dalexander@we-vibe.com
    Call: 01 (613) 828-6678 x237
    Visit: we-vibe.com

    Read More
  • Patent Dispute with Lelo Inc. — an Open Letter to the Industry

    April 11, 2013 — Patent Dispute with Lelo Inc. — an Open Letter to the Industry

     

    Danny OsadcaTo our valued partners and colleagues in the industry:

    Standard Innovation highly values the relationships that we’ve built with our global partners in this industry. We act and communicate with integrity, fairness and honesty and have done so since day one. These values are built into the DNA of this company. So it deeply disturbs me to learn that Lelo Inc. has drawn you — our valued partners — into its lawsuit against us.

    This is what we know: Lelo alleges that a component of the We-Vibe® 3 charging mechanism infringes a Lelo-owned U.S. patent. Lelo did not invent the charging mechanism technology, nor does it use it in its current product line — it recently purchased a patent, allegedly covering the technology, from a third party. We believe that this is a clear case of patent trolling, wherein a company purchases someone else’s patent and then looks for companies that potentially infringe and threatens them with legal action. It is disappointing when companies choose this path. We see this lawsuit as a retaliatory act by Lelo for suits we have filed against it to protect our We-Vibe® products.

    I won’t let the strong We-Vibe® brand be tarnished by these allegations. This is a distraction created by Lelo on the heels of the initial determination made by Judge Thomas Pender for the United States International Trade Commission finding that certain Lelo products, including the Tiani, Tiani 2 and Mahana, infringe more than 60 claims of Standard Innovation’s U.S. patent. The ITC is currently scheduled to deliver its final determination on June 7, 2013. I am confident that the ITC will uphold Judge Pender’s initial determination that the We-Vibe® patent is valid and infringed by Lelo.

    What can we do? We ask you to continue with your business as usual while we work with our legal experts. If you have received a threatening letter but have not contacted us, we ask that you do so immediately at legal@standardinnovation.com.

    It is not enough to say that we are deeply concerned that some of you have received letters threatening legal action by Lelo. This dispute is between Lelo and Standard Innovation Corporation. We stand behind our innovative We-Vibe® products and we stand with you, our dedicated and loyal partners. Standard Innovation will continue to do what it does best — invent and innovate in the sexual health and wellness industry.

    Sincerely,

    Danny Osadca
    Chairman and CEO
    Standard Innovation® Corporation

    Read More
  • Standard Innovation stands behind We-Vibe® 3 Distributors and Retailers

    April 11, 2013—OTTAWA, ONTARIO—On April 2, 2013, Standard Innovation® was named in a U.S. civil action, filed by Lelo Inc., alleging that a component of the We-Vibe® 3 charging mechanism infringes on a Lelo-owned U.S. patent. Standard Innovation views this suit a retaliatory act in response to a Standard Innovation-filed lawsuit against Lelo for patent infringement, which is now before the U.S. International Trade Commission (ITC). Lelo did not invent the charging mechanism technology, nor does it use it in its current product line — they recently purchased it from a third party.

    Standard Innovation is informing distributors and retailers of the We-Vibe® 3 that it stands behind its We-Vibe® line of products and with our valued channel partners.

    “This lawsuit is clearly in retaliation for suits brought by Standard Innovation alleging that Lelo’s products infringe Standard Innovation’s patent covering the We-Vibe products,” said Danny Osadca, CEO, Standard Innovation. “We are deeply disappointed by recent actions Lelo has taken to disrupt the business of both the large and small retailers of our industry.”

    Standard Innovation invites its distribution and retail partners to contact it at legal@standardinnovation.com with any concerns or questions and encourages them to refrain from corresponding with Lelo or its counsel regarding patent infringement allegations relating to the We-Vibe® 3 product. Standard Innovation stands behind its innovative We-Vibe® products and our dedicated and loyal partners.

    Judge Thomas Pender, of the ITC, issued his initial determination in the investigation under “Section 337,” which found that certain Lelo products, including the Tiani, Tiani 2 and Mahana, infringe more than 60 claims of Standard Innovation’s U.S. Patent No. 7,931,605. The ITC is currently scheduled to deliver its final determination on June 7, 2013. Standard Innovation is confident that the ITC will uphold its initial determination that the Company’s patent is valid and infringed by Lelo.

    About We-Vibe® and Standard Innovation®

    Standard Innovation Corporation is a world leader in designing and manufacturing high-quality, safe, eco-friendly intimate products. Its original and signature couples product, the We-Vibe, quickly became the fastest selling sexual wellness product of its type in history. Dedicated to shaping the future of sexual health and well-being, Standard Innovation expanded its product family to include a solo-line of products including Thrill by We-Vibe™, Tango by We-Vibe™ and Touch by We-Vibe™. The full line of Standard Innovation’s We-Vibe® branded products is currently available at thousands of retail locations in over 50 countries around the world.

    –30–

    For more information please contact:
    Denny Alexander, Communications Manager
    dalexander@standardinnovation.com
    Call +01 (613) 828-6678 x237
    Visit standardinnovation.com / we-vibe.com

    Read More

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