Setting the Standard
Since 2004, Standard Innovation has built a family of sexual wellness products that are renown for their high-quality design and for pioneering a shift in the industry to focus on high-quality design and dedication to body and environmentally conscious materials and processes.
These commitments continue in all facets of the SIC business today. This philosophy manifests itself in product design, production, marketing, sales, as well as community involvement. The company strives to be a premier health and wellness innovator, continuously surpassing the expectations of both their business partners as well as their customers.
Standard Innovation has realized remarkable success by inventing products that change people’s lives. At the company’s foundation is the world’s best-selling couples pleasure product and with consistent strong growth in annual sales the groundwork for future product innovation has been laid.
Bruce Murison, CEO